Marriott Rewards has the #1 Hotel Loyalty Program – Ranked by Frequent Travelers

published on November 30th, 2010 in Marriott, Marriott International, Marriott Vacation Club tagged , ,

Source: Marriott.com and hospitality industry, November 2010

Frequent travelers give Marriott Rewards top honors at the first annual Frequent Travel Awards, sponsored by the Frequent Travel Educational Association.  Ed French, senior vice president for Marriott Rewards was quoted as saying, “Marriott Rewards is designed for our guests so there is no bigger honor than to be recognized by our members as the best in the business…we are constantly striving for ways to make our program better for our members.  This year we have added new brands where members can earn and redeem points, elite night rollover and instant redemptions allowing members to redeem points for virtually anything on their folio at any point during their hotel stay.”

Marriott Rewards won 11 of the 15 hotel loyalty program awards, including Program of the Year for the America, Europe and African guest hotel/resorts.  Frequent guests point to Marriott Reward exciting features such as:

> Program of the year – Americas
> Program of the year – Europe/Africa
> Best Redemption Promotion – Americas
> Best Redemption Promotion – Europe/Africa
> Best Redemption Promotion – Middle East/Asia
> Best Redemption Ability – Americas
> Best Redemption Ability – Europe/Africa
> Best Redemption Ability – Middle East /Asia
> Best Earning Promotion – Americas
> Best Earning Promotion – Europe/Africa
> Best Earning Promotion – Middle East/Asia

The Frequent Traveler Awards represent excellence in frequent travel programs worldwide, rating the best frequent flyer and frequent guest programs by evaluating select programs in one of three global regions; Americas, Europe/Africa, and the Middle East/Asia and Oceania, and consider airline and hotel programs in relation to the Hotel or Resort destination.

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